Приказ основних података о документу

dc.creatorVorkapić, Miloš
dc.creatorĆoćkalo, Dragan
dc.creatorĐorđević, Dejan
dc.creatorMinić, Siniša, G.
dc.creatorTerek, Edit
dc.date.accessioned2020-12-01T07:18:29Z
dc.date.available2020-12-01T07:18:29Z
dc.date.issued2016
dc.identifier.isbn978-86-7672-284-6
dc.identifier.urihttps://cer.ihtm.bg.ac.rs/handle/123456789/3894
dc.description.abstract”Market pull” strategy is dominating in small scale manufacturing enterprises in the Republic of Serbia. The research whose results are presented in this work has determined the significance of this strategy from the aspect of developing new products. The strategy is reflected in close collaboration of enterprises and their customers, from the idea to the final product, including R & D activities. Beside customers, the main sources of ideas are: competitors and fairs. It has been also determined that marketing activities related to introduction of new products are limited and in comparison to the results from surrounding countries Serbia doesn’t lag behind. However, in order to improve the activities related to the development of new products in Serbian small-scale manufacturing enterprises we have suggested two strategies in this work: ”open innovation” in making closer collaboration with external knowledge sources and the creation of ”innovative networks” with partners in this concept usage. Limitations of this research are: weak feedback from respondents (the questionnaire was sent by e-mail), geographical limitations of the sample and the lack of homogenious sample group in the analysis of certain parameters.en
dc.language.isoensr
dc.publisherZrenjanin : University of Novi Sad, Technical Faculty "Mihajlo Pupin"sr
dc.relationinfo:eu-repo/grantAgreement/MESTD/Technological Development (TD or TR)/32008/RS//sr
dc.rightsopenAccesssr
dc.rights.urihttps://creativecommons.org/licenses/by/4.0/
dc.sourceProceedings - VI International Symposium Engineering Management and Competitiveness 2016 (EMC 2016)sr
dc.subjectSMEssr
dc.subjectnew product developmentsr
dc.subjectmarket pullsr
dc.subjectopen innovationsr
dc.titleThe importance of new product development in Serbian small-scale manufacturing enterprisesen
dc.typeconferenceObjectsr
dc.rights.licenseBYsr
dcterms.abstractВоркапић, Милош; Ђорђевић, Дејан; Минић, Синиша, Г.; Терек, Едит; Ћоћкало, Драган;
dc.citation.spage37
dc.citation.epage42
dc.description.otherVI International Symposium Engineering Management and Competitiveness 2016 (EMC 2016), June 17-18, 2016, Kotor, Montenegrosr
dc.identifier.rcubhttps://hdl.handle.net/21.15107/rcub_cer_3894
dc.identifier.fulltexthttps://cer.ihtm.bg.ac.rs/bitstream/id/18058/bitstream_18058.pdf
dc.type.versionpublishedVersionsr


Документи

Thumbnail

Овај документ се појављује у следећим колекцијама

Приказ основних података о документу